Klout helps you create and share content that your audience will love and increase your social impact. Klout intelligently recommends content that will strike a chord with your unique set of friends, fans, and followers. In addition to suggesting relevant articles your network hasn’t seen, it offers content creation and scheduling tools that help you start the right conversation at the right time. You can then use your Klout Score to track the impact of this content: your score goes up whenever you share content that resonates with your audience.
Klout then enables people to measure their impact with the Klout Score, a measure of a person’s online influence. Learn more in this blog post.