Businesses can run Klout Perks and use Klout to measure their own success on social media.
Klout Perks enable brands to reach and engage with influencers around a Perk. Klout influencers create thousands of pieces of UGC (user-generated content) and millions of impressions for a brand’s new product, initiative, or campaign. Perks are targeted based on Score, influential topics, location, and more.
Your brand’s Klout Score indicates how well you are driving action for your company. Monitor your Score to understand which tactics are working and how to better engage your audience.
Learn More: http://klout.com/corp/perks